1,2,3 GO: business plan coaching Interregional business plan contest 1,2,3 GO offers entrepreneurs with innovative business ideas the opportunity to receive help with developing their business plan by experienced coaches. This enables them to improve not only their business plan but also their managerial skills. 1,2,3 GO is open to entrepreneurs whose project ideas fulfil the following criteria: originating from the Greater Region being innovative being economically feasible not being funded through risk capital yet Registration is free of charge and can be done throughout the year. A reading committee selects the projects that correspond to the criteria, and successful candidates are being put in touch with a personal coach selected according to their needs. Participants then have until mid-June to develop their business plans with the support of the coaches. All business plans submitted on time will be evaluated by a jury, and the best ones will be rewarded at the contest’s awards ceremony in September. After the awards ceremony, participants will also receive the notes and comments that jury members have made on their business plans. Coaches can follow one or several projects, and entrepreneurs may request to meet as many coaches as they want. The local 1,2,3 GO relays make sure, by regular phone or mail contacts, that the fit between coaches and entrepreneurs is adequate. 1,2,3 GO is centrally managed by nyuko a.s.b.l. in Luxembourg and supported by local relays in the Greater Region (Luxembourg, Lorraine, French-speaking Belgium, Saarland and Rhineland Palatinate). Luxinnovation is the local relay in the Grand Duchy.